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Video for the Web
 

Video Can Help You Get Discovered

Video is rapidly increasing in search engine importance. Bruce Clay, one of the gurus of SEO, has even said you basically won't exist, in search engine terms, if you don't have video" "... In the case of video, we believe that as one of the most important engagement objects, Google has actually started to build it into algorithm. To us, that means if your website has engagement objects on it, video or mp3... it is going to be received by the algorithm better and your site will actually have an opportunity to rank better..."  

 

Video Helps Sell Products

This one is really simple. Research shows that video helps sell products  on retail sites. I've seen e-commerce sites with jacked up product pages, SEO shortcuts, image overload, and the whole array of other unwise actions, all because someone convinced them these tactics would help sell more products.

And all they really needed all along was some video. And this isn't me convincing you that video helps sell products... this is based on data.

It's new era... modern customer expects experience and engagement and old tools can't deliver it any more.

Why is video so successful... it's a storytelling... since our first breaths, we are exposed to storytelling, our parents or grandparents used to give us story time. It's the human's first mode of communication from ancient times, it's deeply ingrained in our psyche.

We respond to it best as it involves most of our sensory organs. It has the ability to appeal to our emotions more than any other media.

 
     
Your Web Video Project
 

What we at Digital Video Vault can do for you... we can develop a scenario based on your brief, where you are going to tell us what you want to achieve with your video and than we'll work backward to establish what type of video you'll need (promotional video, testimonial, online video, corporate presentation etc...), what message we are going to conway, what tools to employ and what style (feel) of the video is suitable for your brand and for this particular project.

Your video is filmed in High Definition, edited and graphically enhanced, then optimised for web delivery and finally uploaded to YouTube ,or, your online video (or web video) is delivered to you for upload to your website.

We've got product called Quick Clip (see details on our News & Specials page), a starting package which  can be delivered in just 48 hours. Of course, every business is different and every project, so filming or editing requirements may vary, but we've designed Quick Clip as a starting point.

QuickClip is basically an online video, or a web video, a video that is intended for online delivery; it can be on your website, on You Tube or any similar online service, it can be embedded on your blog or your website.

You can deliver your online video to your customers, by uploading it to internet (website, blog or You Tube) so your customers will find it through Google search, or just a link can be created on your website and point to your online or web video.

Further, your online video can be sent as a link in your email and recipient just by clicking on the link will be taken to your web or online video wherever it resides (your website, You Tube or your blog).

 
     
  Date » 08 February, 2012    Copyright 2009 by Digital Video Vault Login